Marketing

Posted by | September 21, 2018
Content is King

In a world of infinite product choices, how does a company seek new customers? Or enjoy sustained customer loyalty for that matter? Content Marketing may be the answer! Traditional advertising...

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Posted by | September 21, 2018
The Do’s and Don’ts of SEO

Since my previous article, 6 Secrets to a Successful SEM Career received a great response; I decided to follow up with some more SEM related articles. This article will focus on ways...

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Posted by | September 21, 2018
Explaining Brand Strategy and Advertising Departments

In my last article, I described the overall structure of a traditional Marcom department in a medium to large scale enterprise. In this article, I will describe a typical brand...

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